UK consumers will soon be able to purchase PlayStation 5 consoles directly from Sony

UK consumers will soon be able to purchase PlayStation 5 consoles directly from Sony

When you shop via links on, we may earn an affiliate commission at no extra cost to you.

Players still struggling to purchase a PlayStation 5 through the usual means may soon have better luck, as Sony recently revealed it would soon be selling hardware directly to European consumers. It’s expected to happen by the end of March 22nd, with Sony’s dedicated retail site – known as PlayStation Direct – set to roll out across territories like the UK, Ireland, Germany, Belgium and more.

PlayStation Direct already launched in the US during September of last year, acting as a way for Sony to effectively cut out the traditional retail middleman by selling consoles, games and accessories through its own site. News that the service will soon be expanding to Europe comes courtesy of a leaked slide from a presentation Sony gave to investors, where it laid out future plans to roll out new growth vectors.

“PlayStation Direct has achieved significant revenue in the US market within little more than a year of starting operations,” SIE CEO Jim Ryan expressed to investors during the presentation. This, he said, would lead to “300 percent further growth within this fiscal year”. This puts PlayStation Direct’s rollout in a similar timescale to when Sony is hoping to have swapped semiconductor suppliers, another feat the company hopes will improve satiate demand for ongoing PS5 stock.  

At present, PS5 drops are being snapped up here in the UK all too quickly, with average consumers still falling behind the speed of scalpers and bots. Hopefully as the launch of PlayStation Direct’s European arm grows nearer, PlayStation 5 stock will even out. If not, the service will have arrived just in time. Until that time, you can keep track of recent PS5 stock drops by checking our dedicated portal page that’s updated daily.

Latest Articles
2 days ago
The best 2 player Xbox Series X|S games

The Xbox Series X|S consoles are stacked with 2 player releases primed to keep most co-op dedicated gaming duos busy. Here's our top picks.

Continue reading
1 week ago
Amazon Prime Day 2024 Gaming deals Guide - everything you need to know - July 16th-17th

Amazon Prime Day is coming on July 16th and 17th so we've put together an inclusive guide of all the information you might need. Including which products we expect to be reduced and more across gaming and tech.

Continue reading
2 weeks ago
The 10 best 2 player PS4 games

Wondering what are some of the best 2 player PS4 games currently out there? We totally understand. After all, the PlayStation 4 has earned its place as the best-selling home console worldwide for a reason, full of great exclusives and multiplatform titles that almost everyone will enjoy – it only makes sense to experience them...

Continue reading
2 weeks ago
The 10 best 2 player Nintendo Switch games

One of the many benefits of the Nintendo Switch is that you get two controllers right out of the box, which makes settling down to play a 2 player Nintendo Switch game quite the breeze. Whether playing in handheld, tabletop or docked mode, both Joy-Cons can be easily broken off at any time and used...

Continue reading
An update is available
An update is available to improve your app experience

We've pushed some shiny new code to make your browsing experience even better.